Cut Down on Your Ad Networks: You Might Be Stretched Too Thin
Tweet Marketers buying on multiple ad networks might be stretched a little too thin. Focusing on fewer networks can help your response rates. Jocelyn Griffing, Senior Vice President, Director of Online...
View ArticleWeb-Ad Brokers in Economy’s Crosshairs
Tweet There was an interesting article in a recent print edition of The Wall Street Journal about how there may be tough times ahead for the more than 300 advertising networks on the Web. The online...
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